Trade Show Success Starts With The Invitation

Participating in a trade show is a great way to introduce your company and your products.  It’s also the place where you come face-to-face with your competition, and therefore, very important that you set yourself apart, starting with your invitation. Below are 5 tips on how a unique, dimensional trade show invitation is the start of your trade show success.

The product above is the Changing Picture.

1. Engage your audience – An invitation that is well-designed, unique, and interactive will increase attendance because you have engaged your audience from the very beginning.

2. Spark a conversation –The right invitation can create buzz prior to the show. People will start talking about you, your company and your booth.  Use the power of word-of-mouth to attract attendees.

3. Create a positive first impression – Often times, the invitation is an introduction and the first impression of your business. Make it count.

4. Drive attendance – Your message on an eye-catching invitation will attract your ideal customers and motivate them to visit your booth.

5. Create lasting brand awareness – Why go to the time and expense of creating a throw-away invitation? When designed for maximum interactivity, your invitation will serve as a marketing piece that gives your company exposure and brand awareness long after the show has ended.

For more information on unique invitations to drive attendance to your booth at your next trade show, visit our website at

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