Unique Event Invitation for Witham Health Services Foundation

Witham Health Event Invitation

The Need:

Each spring, Witham Health Services Foundation hosts its Annual Black-Tie Gala.  This event offers guests an evening to enjoy an elegant dinner, fine live music and dancing as well as silent and live auctions. Since its inception in 1999, the Gala has raised more than $300,000 to support the mission of Witham Health Services.

Last year, Witham Health Services and 3D Paper Graphics worked together for the first time to design a unique 3D globe-shaped invitation that stood out in the mail, captivated the recipients, and increased attendance at the event.  The invitation turned out to be such a success, that Witham wanted to create another 3D invitation this year.  The challenge, however, was to create a design that would be new and different, yet still economically sensible.

The Solution:

As the plans for this year’s Gala began to hatch, Brock Hesler, the director of corporate development at Witham Health Services Foundation, contacted 3D Paper Graphics with the few nuggets of information he had thus far.  He knew that this year’s theme would be, “A Touch of Magic,” the decorating colors would be purple and silver, and that the planning committee wanted to show images of the hospital building in 1917 and the building today on the invitation.  Hesler explained,

“We selected the changing picture design, which was perfect for the before-and-after concept of the hospital images, and the piece fit our budget!  I knew 3D Paper Graphics could take it from there.  With the few details we gave them, 3D Paper Graphics’ amazing design team took it from concept to completion, from designing the cover to placing our copy and images.  We love it.”

Hesler reports that their changing picture invitations have met with rave reviews.   In fact, a few people who have never attended the event before have said that they purchased tickets this year as a result of the invitation grabbing their attention, reminding them of the benefits and efforts of the Foundation.

Company Overview:

The Witham Health Services Foundation was established in 1983 to support continuous improvements for a technologically driven hospital and has since become the cornerstone of support for Witham Health Services. Driven by the belief that the citizens of our community deserve access to the latest in technology and care, the Foundation seeks philanthropic contributions. These contributions provide the necessary funding to purchase additional equipment and present the highest quality healthcare programming. For more information on the Witham Health Services Foundation visit www.witham.org

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