Adding Dimension Changes Everything – Creative Direct Mail

Adding Dimension Changes the Game

Adding Dimension Changes the Game

What happens to a simple Chess game when you add dimension? It completely changes the way you view and play the game.  I bet this image will stick in your mind because it’s taken something simple and familiar and made it different and memorable.  The same thing happens when you add dimension to your direct mail campaigns.  When you add a dimensional component to your marketing campaign your customer will view your brand or product in a different and memorable way.

The above video shows an example of how to take a regular direct mail piece and add a dimensional component.  The removable customizable globe that pops out when the piece is opened is a unique and memorable way to highlight your brand or product.  It will be kept and displayed long after the card is discarded giving your company increased exposure and ROI.  Visit 3D Paper Graphics to get more marketing campaign ideas.

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